Brand strategy

Grapefruit helps you build, review or fine tune brand strategy. Through a brand audit or analysis, we identify essence and equity, clearly stating them in the brand platform. We determine a brand’s width and depth and lay it out in the brand architecture. We plan the way a brand speaks, and set it forth in a communication strategy. We make sure your brand lives by standards that set it free, not keep it captive.

MyWay Brand strategy MyWay
Brand strategy
Alevia Brand strategy Alevia
Brand strategy
ARCA Brand strategy ARCA
Brand strategy
Labormed Rebranding Labormed
Rebranding
NNDKP Brand strategy NNDKP
Brand strategy
UPC Romania Retail branding UPC Romania
Retail branding
Köber Zertifikat Brand strategy Köber Zertifikat
Brand strategy
Ţuca Zbârcea & Asociaţii Brand strategy Ţuca Zbârcea & Asociaţii
Brand strategy
Mercury360 Brand strategy Mercury360
Brand strategy
Transavia Rebranding Transavia
Rebranding
Integrine A new brand for HTP Medical Integrine
A new brand for HTP Medical
Antibiotice Brand analysis and strategy Antibiotice
Brand analysis and strategy
Velfina Brand analysis and strategy Velfina
Brand analysis and strategy
Bunna Brand strategy Bunna
Brand strategy
Siveco România Brand analysis and strategy Siveco România
Brand analysis and strategy
Nichi Brand strategy Nichi
Brand strategy
The Cayenne Group Brand analysis and strategy The Cayenne Group
Brand analysis and strategy
  • Str. Vasile Pogor, nr. 6, mansarda, Iasi 700110, România
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  • Tel: +40772036510, Fax: +40332882995
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  • Arhitect Stefan Burcus, Nr.8, Et.1, sector 1, Bucureşti 011415, România
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  • Tel: +40772036511, Fax: +40332882995